strategies (3)

Help Spread the Word


This is the first page of this PDF volunteer recruitment presentation. If you're trying to draw volunteers and donors to your non-profit, it will help if people in business, media, religious groups, etc. are using their own media to encourage volunteers and donors to find you.


You can save this image to your computer, and then put it in your own blog, with your own message. If enough people do this in August we can increase the number of volunteers and donors who are supporting us in September and beyond.


I created a set of "blog exchange" links on the Tutor/Mentor Connection web site. If you use this image in a blog story, why not add a link to the story in the T/MC site. As we aggregate these we can learn from each other, and build more attention for each other's work.

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On this Ning site many are writing blog articles focusing on goals of Cabrini Connections, Tutor/Mentor Connection. On the Cabrini Blog, you can see how our staff are writing blog articles every week. Be sure to look at the links on that site, because each is another blog written by one of our staff, or volunteers, or interns. On my own Tutor/Mentor blog, I link to the blog of Mike Trakan, who creates the maps we use. I also link to a list of bloggers that I follow.

I hope that each of our writters are reading blogs written by other people, especially those who provide ideas for how to increase the number of people who read your blog, and who respond to what we are all writing about.

That's the goal. We want more people thinking about tutoring/mentoring, where programs are needed, and ways they can use their own time, talent and dollars to help these programs constantly improve. We want to reach people with only a little time and a few dollars. We also want to reach people with immense wealth and huge celebrity. Anyone can read what we write and follow our ideas.

If what we write is interesting and well written.

Thus, I'd like to point to one blogger who I feel has a good strategy.

This is a discussion on Social Edge, talking about "theory of change". If you scroll through it you'll see that I've posted comments. You'll also find this comment by Pamela Hawley. .

Now visit Pamela's blog. You'll see that she points to the discussions on Social Edge, then shows here own comments, and goes on to explain them in further detail. If you scroll through the past articles you'll see that she does this often.

You'll also see that I've posted comments to Pamela.

I hope you'll each work to develop your own strategy, and share ideas you've learned by reading blogs written by others who have good ideas to share. Together we will attract the attention needed to sustain Cabrini Connections and other tutor/mentor programs, and to help each of us build the leadership, and program activities, that have a greater long-term impact on our volunteers, kids and communities.
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I encourage bloggers who are writing for the T/MC to read the 2009 president's essay and others that are posted on this Foundation page.

We need to encourage people to connect on-line and at face to face events such as the Tutor/Mentor Conference, to discuss the ideas raised in these reports and other research.

We need to focus attention on

a) strategies that make constantly-improving youth-serving programs available in every high poverty zip code

b) strategies that provide operating resources and leadership support, so people stay involved for decades, not one or two years

c) strategies that help kids move from first grade to first job, with the support of the community around them, which includes schools, businesses, non profits, faith groups, etc.

d) strategies that weave all of this information into life-long learning, starting when kids are young, so it becomes a habit to visit sites like this and learn what's making life so difficult for so many in the world

e) strategies that turn people into actors rather than spectators. At the end of each day, look in the mirror and say how did I use my gifts, my time and my talent to help one or more places where youth are being giving more help to reach their full potential. How do we ingrain this into the daily habit of millions of people?

If you write about these ideas, and other people read and write about them, we are like a pebble that is thrown into a lake which becomes a boulder thrown into the ocean. We create ripples and waves that represent a growing number of people reading and responding to what we write.

Do this to help shape the world you want to have in the future and to enlist others to help you.
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